PERCEIVED INFLUENCE OF MASS - MEDIA ON THE UTILIZATION OF CONDOM AS A PREVENTIVE MEASURE AGAINST HIV AND AIDS AMONG STUDENTS IN TERTIARY INSTITUTIONS IN IMO STATE.
Keywords:Mass-media, Condom, Students and HIV IAIDS
The study examined the Perceived Influence of Mass-Media on the Utilization of Condom as a Preventive Measure against HIV and AIDS among Tertiary Institution Students in Imo State, Nigeria. Four objectives and corresponding research questions guided the study. Two hypotheses were postulated and tested for the study. Multi stage sampling procedure was employed to draw a sample of 288 male and female students. The instrument for data collection was a structured questionnaire which was validated by three experts. Data were analyzed using means while t-Test statistic was used to verify the null hypothesis at .05 level of significance and at appropriate degree offreedom. The results of the study showed that there was positive influence of mass media on condom utilization as a preventive measure against HIV and AIDS among students of tertiary institutions in Imo State. There was no significant difference on the perceived influence of mass media on the utilization of condom as a preventive measure of HIV and AIDS
among students in tertiary institution in Imo State according to gender. The study therefore recommends that there should be continued promotion of condom usage and HIV and AIDS media campaign by Ministry of Health and non-governmental organisations to maintain utilisation of condom among students as a preventive measure against HIV and AIDS.