Nwankiti, Chukwuemeka Ononuju, Chibuzor Cosmas Nwoga, Chioma Rose Chime-Nganya, Ogban Obin Obin, and Ogonnaya Lynda Ngwu. “SOCIAL MEDIA CELEBRITY ENDORSEMENT AND CONSUMERISM: ASSESSMENT OF STUDENTS’ PERCEPTION OF GENEVIEVE NNAJI’S ENDORSEMENT OF LUNA MILK”. African Journal of Social and Behavioural Sciences 15, no. 1 (February 20, 2025). Accessed February 25, 2025. https://journals.aphriapub.com/index.php/AJSBS/article/view/3017.