ANYANWU, B.; OGUIBE, C. C. EVALUATION OF OTHER CRITICAL VARIABLES IN THE SUSTENANCE OF BRAND LOYALTY BEYOND THE PROMOTION MIX. African Journal of Social and Behavioural Sciences, [S. l.], v. 12, n. 2, 2022. Disponível em: https://journals.aphriapub.com/index.php/AJSBS/article/view/1558. Acesso em: 3 jul. 2024.